The Electronic Recycling Association (ERA) is a non-profit organization founded in 2004 to address the growing problem of e-waste and the increasing ‘digital divide’. For over fifteen years, ERA has offered simple solutions to help individuals and organizations prevent operational equipment from premature destruction. With a focus on recovery, refurbishment and reuse, ERA continuously supplies charitable groups with donated IT equipment while securely managing the retiring IT assets of organizations and individuals across Canada. We believe that reuse before recycling is critical in managing the waste created by computer hardware, and by offering industry leading data destruction for all equipment we receive, we have securely repurposed hundreds of tons of equipment. Because not everything ERA receives can be reasonably repurposed, we have partnered with certified recycling organizations to process equipment that has reached the end of its productive life.